A leading voice in digital strategy and UX design, Scott Kubie is an inventive, systems-minded designer with deep experience in all things content.
He’s been a staff content strategist at Mailchimp, content strategy practice lead at Brain Traffic, and the first UX content strategist at Wolfram Research. Scott wrote the seminal design writing text Writing for Designers. He teaches content strategy at the School of Visual Concepts, UX writing at the School of Visual Arts, and organizes Content.Events and the Content Career Accelerator.


Accelerate your UX content career.
The Content Career Accelerator is a cohort-based program & community designed to help you plan the next steps in your UX content career — and the steps after that.
Features interactive workshops, personal career consultation, video lectures and reading resources, portfolio help, a supportive peer group of like-minded folks, and direct access to Scott as you navigate the next steps in your career planning and/or job search.
Stay connected to your content community, no social media required.
Content.Events is your connection to the UX content universe. It’s an online-first meetup & events community for current and aspiring content professionals in content design, content strategy, product marketing, UX writing, technical writing, information architecture, and related disciplines.

Latest Blog Posts
I share fresh ideas about craft, clarity, creativity, and personal growth. Plus: project updates, media recommendations, and links to all of the weird and wonderful things I find on the web.
- Ask Scott: Is UX writing a career dead-end with ChatGPT?Is UX content still a career path worth pursuing if computers can write?
- 21 small thoughts (and counting?) about information architectureI don’t know what this is. I know it’s not a complete thought. But it’s also not a draft of some specific larger thing. I think this is just an incomplete list; funny, given the topic. There are many smarter and more experienced people than me who can and should… Continue reading 21 small thoughts (and counting?) about information architecture
- In the pitEditor’s note: I wrote this in either March or April of 2019, I reckon, and recently found it languishing in my drafts. Still liked it, so here you go. Jon and I did a new open mic on Friday. On the one hand, it was the most people we’ve ever… Continue reading In the pit
- No. 73 | Seven places you can find inspiration2 | Tractor Supply Company (any)
- Musical Scrapbook: 2022Here’s what I want to say: Good fucking riddance you shitty fucking year. And I did say it, I’ve thought it and written it. Fuck you you bullshit arbitrary unit of time! Like this: View this post on Instagram A post shared by Tiina Menzel (@therese_nothing) Because it was bad,… Continue reading Musical Scrapbook: 2022

Let’s work together.
Keynote and All-Hands Presentations
Straight talk about content strategy, UX writing, and content design. Let’s start the conversation that finally changes things for your organization.
Skills Training and Workshop Facilitation
I’ll introduce your design and content teams to new tools and more efficient ways of working. And I’ll get leadership aligned on strategy so everyone can do their best work.
Writing for Designers
Writing for Designers is my book about how designers get the UX writing done for their products, apps, and websites.

With a design-thinking approach, Scott offers a unique perspective on how to make the most out of your written communication.
Una Kravetz (@una)
This book provides tips and techniques that fit nicely in any designer’s tool belt.
Aaron Irizarry (@aaroni)
A Book Apart, 2018. Learn more about Writing for Designers.
Get updates by email.
Periodic emails from a guy in Rhode Island who’s into writing, design, and indie rock – not to mention oversharing his inner life with internet strangers. Though design is my stock & trade, this is decidedly not a “UX newsletter” — consider subscribing from a personal address, if you wouldn’t mind.