A leading voice in digital strategy and UX design, Scott Kubie is an inventive, systems-minded designer with deep experience in all things content.
He’s been a staff content strategist at Mailchimp, content strategy practice lead at Brain Traffic, and the first UX content strategist at Wolfram Research. Scott wrote the seminal design & UX writing text Writing for Designers, and currently organizes Content Events and the Content Career Accelerator.
Accelerate your UX content career.
The Content Career Accelerator is a cohort-based community designed to help you plan the next steps in your UX content career — and the steps after that.
Features interactive workshops, personal career consultation, video lectures and reading resources, portfolio help, a supportive peer group of like-minded folks, and direct access to Scott as you navigate the next steps in your career planning and/or job search.
Stay connected to your content community, no social media required.
Content.Events is your connection to the wide world of UX content. It’s an online-first meetup & events community for current and aspiring content professionals in content design, content strategy, product marketing, UX writing, technical writing, information architecture, and other related disciplines.
Latest Blog Posts
I share fresh ideas about craft, clarity, creativity, and personal growth. Plus: project updates, media recommendations, and links to all of the weird and wonderful things I find on the web.
- Good interfaces are not, in fact, like jokesSome of the most insidious design advice ends up sticking around because it sounds true. Or clever. Or both. I suppose this is… Continue reading Good interfaces are not, in fact, like jokes
- Ask Scott: Tools for content migration planning?I’ve lost track of where this question came from. Based on my writing workflows and where I found this long-neglected… Continue reading Ask Scott: Tools for content migration planning?
- Make sure you actually want the design job you think you wantWhat do I tell people who tell me they dream of being a UX writer someday? (You’d be surprised how… Continue reading Make sure you actually want the design job you think you want
Top Design Articles
Writing you’ll want to forward to your boss. These articles feature some of my best thinking on content strategy, UX writing, design, and digital strategy. Have a question you want me to write about? Ask away!
- How many content reviewers are enough?Wouldn’t it be nice to have a perfectly simple, data-driven answer to that question? “Based on an analysis of 1,000… Continue reading How many content reviewers are enough?
- Making Sense of Things is a Designer’s JobAs soon as something more formal than conversation starts taking place, many designers feel like they need to ask for a permission slip. You don’t. Never delegate understanding.
- Who should own the text in our design process?If you don’t articulate and assign the writing role, then either everyone is the writer, or no one is the writer. Neither situation is fun.
Let’s work together.
Keynote and All-Hands Presentations
Straight talk about content strategy, UX writing, and content design. Let’s start the conversation that finally changes things for your organization.
Skills Training and Facilitation
I’ll introduce your design and content teams to new tools and more efficient ways of working. And I’ll get leadership aligned on strategy so everyone can do their best work.
Writing for Designers
Writing for Designers is my book about how designers get the UX writing done for their products, apps, and websites.
With a design-thinking approach, Scott offers a unique perspective on how to make the most out of your written communication.
Una Kravetz (@una)
This book provides tips and techniques that fit nicely in any designer’s tool belt.
Aaron Irizarry (@aaroni)
A Book Apart, 2018. Learn more about Writing for Designers.
Get updates by email.
Periodic emails from a guy in Rhode Island who’s really into writing, design, and rock & roll – not to mention oversharing his inner life with internet strangers.