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Being User-Centered | February 2023

$250.00$895.00

Don’t spend months on a big plan to fix everything at once. Start being more user-centered right now. Perfect for content teams in marketing, knowledge management, technical content, and more.

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Description

Schedule

This online training workshop takes place over two sessions on February 27 and 28. It’s in the Workday / Americas timeslot described on the workshops overview page.

If you have questions about the time or timezones please ask Scott in advance. The workshop is best experienced live, and not all portions are recorded.

Monday and Tuesday, February 26–28

Americas/Workday
New York: 11:00am to 3:00pm

San Francisco: 8:00am to 12:00pm
Chicago: 10:00am to 2:00pm
London: 4:00pm to 8:00pm

Summary

👯 Being User-Centered

Journeys, Stories, Maps, and More!

Don’t spend months on a big plan to fix everything at once. Start being more user-centered right now.

You’ll learn how to take apart popular tools for describing users and understanding their journeys into common patterns and components. See the method behind the UX magic and leave equipped to choose, adapt, remix, and/or invent just the right tool for focusing your experiences on the people who really matter—your users!

View slides and testimonials from past versions of this workshop

Great for: intranet/content/knowledge management teams, marketing/copywriters trying to be more “UX-y”, product marketers, junior & mid-level content designers and UX writers, UX designers and researchers looking for a fresh framework or tired of overly-complicated, multi-month UX deliverables

Topics: facilitating user-centered design and content planning, what it takes to become a user-centered organization, design processes, editorial processes, storytelling and storymapping, journey mapping, strategy and content gap analysis

Technology Requirements

You’ll need a fast and reliable internet connection, a webcam, headphones or earbuds, and the ability to use Miro and Google Meet to participate in this training workshop. Miro has an app that we recommend installing for your convenience, but you can run it in a web browser as well. You do not need your own Miro account. We encourage you to go ‘cameras on’ for introductions, small group discussions, and any Q&A, but you’re welcome to go ‘camera off’ during lecture portions or as needed for personal reasons.

Group Pricing

Group pricing is available for any group of two or more people that make a plan to register together. You do not have to work for the same organization; friends, mentor/mentee, client/agency, what have you. Contact Scott with a list of your group members to request the discount code, which reduces the cost of each registration by $150.

Refunds and Transfers

Refunds are not available for this training workshop. If you find you’re unable to attend, you can ask to transfer your registration to a colleague or donate it to someone who’s requested financial assistance; contact Scott for assistance.

Code of conduct

Participation in the workshop is governed by this code of conduct.

Additional information

Seat Type

Sliding Scale, Standard

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