A designer who writes.
Good question. To fully answer it, we have to explore a few related, but distinct, terms: Content ecosystem mapping is a sensemaking activity for digital strategy. Digital strategy projects could include: and so on. In a design and strategy context, sensemaking is something we do in order to better understand an environment, problem, or situation. … continue
One of the first times I presented on ecosystem mapping, an attendee shared an image of their own map they’d been inspired to create. It was interesting, colorful, and information-rich. But also? It wasn’t what I’d call an ecosystem map. At first I worried about the quality and clarity of my presentation. But others shared … continue
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