This article originally appeared in Issue 050 of UX Writing Events. For some reason (tequila, mostly) I vented a bit of frustration yesterday afternoon with the way content work is often viewed in product land. This tweet seemed to resonate the most with folks: Imagine how much productivity you could unlock by hiring product leadership who already understand…
Tag: content strategy
Two attributes that shape every content role
A version of this originally appeared in Issue 043 of my UX Writing Events newsletter. For a joint meetup of Content Marketing Atlanta and IxDA Atlanta earlier this year, the top question for me from both groups was some version of: “What is up with all of these different content roles?” To illustrate my take…
How do I approach a content strategy job interview with confidence?
Semantic soup, jargon mismatches, imposter syndrome, and more can all conspire to suck your confidence heading into an interview for a new content strategy, UX writing, or content design job. I’ve got some tips to help you get through it. Video Links Content and UX Slack Community UX Writing Events Put the Work Before the…
Content strategy is not just one thing
This essay originally appeared in Issue 025 of my UX Writing Events newsletter. You may have read that Facebook’s content strategy team is now their content design team. In the relatively small world of UX content people like you and me, it’s generated a lot of discussion. I’ve been bothered by how narrow and 1-dimensional the conversation has…
Design jobs and design roles are not the same thing
Many product teams struggle to collaborate well on projects — making websites, building apps, creating content, authoring documentation, etc. — because they have not distinguished jobs from roles. Too often, teams allow roles to be merely inferred by job title, rather than slowing down to have a conversation about who’s doing what and why. This…
The Most Useful Articles about UX Content and Design
A collection of articles you’ll want to send to someone else.
One or two readers will do
[M]ultiple teammates giving feedback can confuse the writer and may also contradict each other’s feedback. Put some trust in the writer you’re working with and understand that you need one or two, at best, sets of eyes on their work.
Four Tips on Writing About Design
Some thoughts on producing high-quality design articles that actually get shared.
What should I put in my UX content portfolio?
Whether you’re applying to be a UX writer, content strategist, product content strategist, or product designer, your portfolio should tell a story about YOU.
How do I get started in content strategy?
There are as paths into content strategy as there are content strategists. This is my take on getting started in the field.