< Next opportunities begin January 6. Act soon to get your spot.

You can’t divide the product work into words and not words, sorry

There are at least two false divisions in product cultures causing strife today: The content is what people are there for. The interface helps people access and make use of it. Using the interface to access or use the content creates an experience. Words in your product can be content: what people are there for. … continue

The value of content design is built-in and self-evident. (the brick analogy)

Let’s imagine something together: Your digital product company has decided to build a new headquarters. The design of the building calls for a brick exterior. (Great choice, by the way.) Do you imagine you will hire bricklayers to lay those brick? Why bother, right? Who needs ’em? Everyone knows how blocks work. Stack stack stack. … continue

Writing ain’t religion

Choose a writing method that works for your team, content, and audience. Writing ain’t religion, friends. It’s okay to attend more than one church.  Let’s take content design, for instance. Content design is generally my top choice when: A) writing content that has to support as broad of an audience as possible, and/orB) making content … continue

It’s a website, not a carnival.

If you’re a UX writer, content designer, or similar, you need to learn to resist the pressure to be clever, to be funny, to be creative, to “make it pop”, to “give it personality” — especially if you’re not sure that it’s appropriate for the experience. (It’s probably not.)

Three Years + 125 Issues of UX Writing & Content Events

This originally appeared as Issue No. 125 of the Content.Events weekly newsletter on April 24, 2023. It’s our anniversary, or thereabouts. It’s okay, I didn’t get you anything either. I just wanted to mark the occasion. The first issue of the UX Writing Events newsletter — the original banner of this publication — went out … continue

Writing for Designers in Tokyo

I had the great pleasure of visiting Tokyo recently, to speak at the long-running, COVID-interrupted UX Days event. From my perspective it was over 3 years in the making, from the initial invitation to actually being able to attend. Wild. The trip was a lot of firsts for me; my first time in Japan, my first … continue

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