The value of content design is built-in and self-evident. (the brick analogy)

Let’s imagine something together: Your digital product company has decided to build a new headquarters. The design of the building calls for a brick exterior. (Great choice, by the way.) Do you imagine you will hire bricklayers to lay those brick? Why bother, right? Who needs ’em? Everyone knows how blocks work. Stack stack stack. … Read more

No. 24 | Seven lessons I’ve learned from building things

I recently spent most of a weekend assembling IKEA furniture. It had me reflecting on experiences with assembling, building, and creating physical things over the years. Here are seven lessons I’ve learned from building things. 1. To not get in your own way. You have to think a few steps ahead with most builds. “Painting … Read more

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