A designer who writes.
Made my first trip out to Sioux Falls and to Now What Workshops last week to talk about writing tools with some lovely folks. I wasn’t able to stay as long as I’d have liked but I did get to sit in on Laura Creekmore’s morning workshop on content modeling. I sketched a few notes: … continue
A ship is more than the wood it’s made of, and a website is more than code, content, and design. It’s the ownership, policies, history, even the culture of the organization that publishes it.
More or less, anyway. I passed the lists from Des Moines Content Nerds on to Quentin for Experiencing UX. He invited me back to keynote World IA Day Des Moines in February. The Kristina Halvorson invited herself to present to our meetup group when it was still Content Nerds, and now I work for her. … continue
On why artists need to be challenged: Art should be well-subsidized, yes. But the purchase of a completed painting or a sculpture, the commisioning of a mural—or perhaps the publication of a poem or a novel or the production of a play—all these forms of recognition are the rewards of mature work. They are not … continue
Once you’ve completed discovery work for a content strategy project, the next best step is to create a situation analysis. Here’s how to craft one effectively.
We’ve learned what a content ecosystem map is and why it’s necessary, so now let’s look into what the map actually needs to include.
A content ecosystem map is a visual representation of your content reality—what you have and where it is. And yes, you definitely need one.
If you want to ensure a project goes smoothly, you need to get everyone on the same page right from the start. Enter the content strategy alignment workshop.
Getting the clarity and coordination you need to do your job, and to ensure the success of your project, often requires looking beyond the “content stuff” to the entire organization itself. This framework can help.
Or you will, if you subscribe. Personal dispatches from the desk of Scott Kubie, a designer who writes.