A ship is more than the wood it’s made of, and a website is more than code, content, and design. It’s the ownership, policies, history, even the culture of the organization that publishes it.
Listening to this Bodega track on repeat thanks to my friend Jess. I don’t know anything about them. Tranquilized bears, falling from trees to trampolines. That’s all. Art that overcomes barriers, literally. Humanity detected a star whose light is 3/4 as old as our entire universe. Kyle Kinane is episode 3 of season 2 of…
More or less, anyway. I passed the lists from Des Moines Content Nerds on to Quentin for Experiencing UX. He invited me back to keynote World IA Day Des Moines in February. The Kristina Halvorson invited herself to present to our meetup group when it was still Content Nerds, and now I work for her.…
On why artists need to be challenged: Art should be well-subsidized, yes. But the purchase of a completed painting or a sculpture, the commisioning of a mural—or perhaps the publication of a poem or a novel or the production of a play—all these forms of recognition are the rewards of mature work. They are not…
Everyone sees your website a little bit differently. How do your users see it? Stakeholders? The CEO? And what can you learn from adopting their perspective?
Once you’ve completed discovery work for a content strategy project, the next best step is to create a situation analysis. Here’s how to craft one effectively.
We’ve learned what a content ecosystem map is and why it’s necessary, so now let’s look into what the map actually needs to include.
A content ecosystem map is a visual representation of your content reality—what you have and where it is. And yes, you definitely need one.
If you want to ensure a project goes smoothly, you need to get everyone on the same page right from the start. Enter the content strategy alignment workshop.
Getting the clarity and coordination you need to do your job, and to ensure the success of your project, often requires looking beyond the “content stuff” to the entire organization itself. This framework can help.