A designer who writes.
Let’s imagine something together: Your digital product company has decided to build a new headquarters. The design of the building calls for a brick exterior. (Great choice, by the way.) Do you imagine you will hire bricklayers to lay those brick? Why bother, right? Who needs ’em? Everyone knows how blocks work. Stack stack stack. … continue
Some of the most insidious design advice ends up sticking around because it sounds true. Or clever. Or both. I suppose this is true of all bad advice. One particular piece of true-sounding, clever-sounding, and ultimately dangerously-reductive advice that irks me is the trope that compares good interface design to a good joke. You might have seen it in this form: A user interface … continue
Is content strategy … real? Product strategy? UX strategy? Customer experience? What about content design? Information architecture? Experience architecture? The answer to any of these, depending on my mood, is either yes, no, or who cares. Mostly, and most importantly, it’s “Who cares?”. Arguments about what “does and doesn’t exist” in design land to be … continue
We often have the issue that everyone thinks they can write, and our suggestions [as UX writers] are challenged to the end. We, on the other hand, would never challenge engineering decisions.
This article originally appeared in Issue 050 of UX Writing Events. For some reason (tequila, mostly) I vented a bit of frustration yesterday afternoon with the way content work is often viewed in product land. This tweet seemed to resonate the most with folks: Imagine how much productivity you could unlock by hiring product leadership who already understand … continue
You don’t need Proper Nouns to refer to features consistently.
Many product teams struggle to collaborate well on projects — making websites, building apps, creating content, authoring documentation, etc. — because they have not distinguished jobs from roles. Too often, teams allow roles to be merely inferred by job title, rather than slowing down to have a conversation about who’s doing what and why. This … continue
Conceptual debt accrues when we take shortcuts in developing the foundational concepts behind our products.
I’ve always been enamored with product ecosystems. It’s rare that I’ll buy anything without researching what kind of accessories I can get with it. Does it have an official case, pouch, or sleeve? Can you change the tip, the handle, the grip? What can I upgrade? What can I combine it with? LEGO was both … continue
I’m sad that Google Reader is going to be shut down. I really like Google Reader. I liked it even more before they stripped some of the social features out to sandbag it for Wave. Judging by my Twitter timeline and blog subscriptions, I’m in the minority. The prevailing sentiment seems to be that being … continue
Or you will, if you subscribe. Personal dispatches from the desk of Scott Kubie, a designer who writes.