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Two product culture weaknesses that can kill your experience

When the overall quality of a digital experience feels low, but I can’t quite put my finger on it, I’ve found that it often stems from one of two secret weaknesses that plague many product teams: lack of confidence and lack of trust.  Lack of confidence The kind of confidence I’m talking about is an … continue

How do I get started in UX?

First, it’s important to know that UX is a big umbrella term that has eaten many other disciplines. Getting “into UX” could mean becoming a researcher, or writer, or designer, or animator, or even a software developer. Companies often have some sort of UX team or department, but not every job where you’d use UX … continue

What is UX writing?

UX writing is less “writing, but apps” and more “design, but words”. What I mean by that is that UX writing is primarily a UX design specialization. UX writers typically focus on interface copy and language while working collaboratively as part of a design team on a specific product or feature, rather than working solo … continue

Weaponized

A bit jarring to see one of the tools of my trade — customer journey maps — pop up in this article about the 737 Max and Boeing’s efforts to manage customer “anxiety” about their totally safe airplane that’s killed 346 men, women, and children. (So far.) I’ve been trying to imagine how it will … continue

A smaller toolkit

The more you know, the less you carry. Mors Kochanski, wilderness survival expert. Writing and sketching. Card-sorting. Diagrams. Interviews. Spreadsheets. Workshops (structured ideation and synthesis). That’s my toolkit, more or less, for most design problems. The further I get into my career the more affinity I have for simple and sturdy intellectual tools that can … continue

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